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Photographic Creativity Meets Business in the Cloud
Photographic Creativity Meets Business in the Cloud
by Vince Vasquez
The more visible examples of creativity often involve stories of genius. Whether staring at the ceiling of the Sistine Chapel, appreciating the complexity of sending a man to the moon, or admiring an Ansel Adams blackand-white landscape, we often associate pure genius at work in creating these masterpieces. And yet, creative inspiration and delivery don’t need to be so grand: Any mother who on the spot thinks of a clever way to distract her toddler knows this to be true.
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Entertainment Insurance Gets Set in the Cloud
Entertainment Insurance Gets Set in the Cloud
by Larry Aiken
With all the numerous details that go into creating a multimillion-dollar blockbuster, calling the insurance agent to get a policy is often a producer’s have-to-have-it-today, last-minute call. Unfortunately, delivering insurance quotes for entertainment has always been a challenge to automate, meaning most players take at least three days to respond. This created an opportunity for entrepreneurs Andee Abad and Brad Hodges from the Truman Van Dyke Company and New Empire Entertainment Services, Inc. to step in and deliver an upgrade to the insurance industry, bringing new levels of automation and delivering same-day entertainment insurance quotes. They didn’t have the time, money or interest to build their own IT infrastructure. Instead, they choose Joyent’s cloud to play a starring role.
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Facilitating <br />Brand Ambassadors <br />at Facebook Scale
Facilitating Brand Ambassadors at Facebook Scale
by David Macias & Vince Vasquez
A key to becoming relevant in the world of social media is to develop brand ambassadors, people who will enthusiastically promote your brand to their friends. However, building brand ambassadors is no slam dunk. A technology-enabled service provider like Context Optional can work with your brand marketing team to develop engaging social media campaigns, including the building of Facebook applications. In parallel, a cloud computing provider such as Joyent can deliver the underlying infrastructure to enable the campaigns that go viral to scale at Facebook scale.
read the full story >>
Photographic Creativity Meets Business in the Cloud
Photographic Creativity Meets Business in the Cloud
by Vince Vasquez
The more visible examples of creativity often involve stories of genius. Whether staring at the ceiling of the Sistine Chapel, appreciating the complexity of sending a man to the moon, or admiring an Ansel Adams blackand-white landscape, we often associate pure genius at work in creating these masterpieces. And yet, creative inspiration and delivery don’t need to be so grand: Any mother who on the spot thinks of a clever way to distract her toddler knows this to be true.
read the full story >>
Entertainment Insurance Gets Set in the Cloud
Entertainment Insurance Gets Set in the Cloud
by Larry Aiken
With all the numerous details that go into creating a multimillion-dollar blockbuster, calling the insurance agent to get a policy is often a producer’s have-to-have-it-today, last-minute call. Unfortunately, delivering insurance quotes for entertainment has always been a challenge to automate, meaning most players take at least three days to respond. This created an opportunity for entrepreneurs Andee Abad and Brad Hodges from the Truman Van Dyke Company and New Empire Entertainment Services, Inc. to step in and deliver an upgrade to the insurance industry, bringing new levels of automation and delivering same-day entertainment insurance quotes. They didn’t have the time, money or interest to build their own IT infrastructure. Instead, they choose Joyent’s cloud to play a starring role.
read the full story >>
Facilitating <br />Brand Ambassadors <br />at Facebook Scale
Facilitating Brand Ambassadors at Facebook Scale
by David Macias & Vince Vasquez
A key to becoming relevant in the world of social media is to develop brand ambassadors, people who will enthusiastically promote your brand to their friends. However, building brand ambassadors is no slam dunk. A technology-enabled service provider like Context Optional can work with your brand marketing team to develop engaging social media campaigns, including the building of Facebook applications. In parallel, a cloud computing provider such as Joyent can deliver the underlying infrastructure to enable the campaigns that go viral to scale at Facebook scale.
read the full story >>
Datapipe Acquires Newvem
Ofir Nachmani - Chief Evangelist at Newvem Insights Ltd.

Dear Newvem users and friends, we’re happy to announce that Newvem has been acquired by Datapipe. We have worked hard to provide a better cloud experience with Newvem’s cost and usage analytics for Amazon Web Services (AWS) users over the past three years. Since the beginning we have relentlessly pushed the edge in innovation and cloud adoption for both beginners and experienced professionals, helping our users aligning their cloud operations with their business.


The Inevitable Cloud Outage: 5 Key Essentials to Safe Guard Your Application
Ofir Nachmani - Chief Evangelist at Newvem Insights Ltd.

A while back, I was starting up an EC2 instance on the AWS cloud when it entered an endless restart loop. All the application deployment efforts we’d made (installation and service configuration) over two weeks just went down the drain. So we called support. The support rep redirected us to his team leader who simply told us that, as indicated in the SLA, we had to abide by the shared responsibility model and they were not liable for our loss. The Shared Responsibility Model - Shared Responsibility refers to the responsibility of the cloud vendor, as well as the cloud consumer, to make sure that everything is backed up and appropriately configured to avoid situations like the one we were in. In short, it was our fault for not having better programmed our architecture. Don’t get caught with your pants around your ankles like we did. We lost weeks of work because our instance stopped working but it could have been prevented with better architecture and processes. The following are key important points that must be considered in order to achieve high availability in the cloud.


Enable CloudFront for Your Application’s Non-Dynamic Content
Ofir Nachmani - Chief Evangelist at Newvem Insights Ltd.

CloudFront is Amazon’s Content Delivery Network, a service that aims to speed up delivery of content to users in different geographies. It gives developers access to a worldwide infrastructure that minimizes latency by serving content from the edge location closest to the end user. This article describes two basic use cases utilizing a CDN for non-dynamic content in a typical web application, and provides CloudFront-specific configuration examples.


Cost Modeling of Cloud Deployments on Public Cloud such as AWS, Google, Microsoft Azure and Rackspace with RightScale-PlanForCloud
Mitesh Soni - Technical Lead at iGATE

PlanForCloud allows innovative modeling of the elements of cloud deployments, such as servers, storage, databases and data transfers, as well as usage scenarios that incorporate growth, seasonality and other variability in the consumption of cloud resources. Deployments are run through a simulation to create a detailed 3-year cost report that enables you to accurately forecast costs for new deployments or budget for future usage. You do not need to be on the cloud and we do not require any cloud credentials.


Amazon Outage: Is it a Story of a Conspiracy? – Chapter 2
Ofir Nachmani - Founder and Author at I Am OnDemand blog

No doubt that the cloud will fail again. I believe that although the customers are ultimately responsible for the high availability of their services, the AWS cloud guys should also take a step back to learn and improve – every additional outage diminishes from the cloud’s reliability as a place for all.


Net Neutrality and Cloud Computing
Mitesh Soni - Research Engineer at iGATE Patni

The Internet revolution has been people powered from the very beginning, and should remain so. The minute that anyone, whether from government or the private sector, starts to control how people use the Internet, it is the beginning of the end of the Net as we know it. Lack of net neutrality will baffle the cloud computing progress and is not good for infrastructure companies, application providers or consumers. The company building the road can’t demand that only its car will run on the road.


Consumption, Utilization and Elasticity: Basics
Ofir Nachmani - Founder and Author at I Am OnDemand blog

Lets start with a basic scenario where there is a sudden peak in the demand for an application service as the amount of clients' requests increase. This event leads to a direct and immediate impact of the loa placed on the web servers that host the service. In the traditional world, the number of servers is fixed, therefore an overload adversely affects the application performance and the service may slow down or even be terminated. The IT team would want to restore the environment functionality and bring the service up as soon as possible. The immediate impact of such an event on the business can be devastating. Starting with this simple understanding, we can move into the world of cloud computing use including resources consumption, while relating to the key differences between the traditional data center and today’s cloud technologies.


Carrier Cloud Opportunity
Randy Bias - Founder at Cloudscaling

Co-Founder and CTO Randy Bias on how web-scale cloud is the only way to be successful in the cloud. Carriers have a huge opportunity in the cloud, but only if they embrace the disruption of web-scale cloud and adopt a two-cloud strategy in the short term. To be successful, you must also build and deploy web-scale cloud in the model proven by Amazon Web Services and other cloud pioneers. To capture the huge total addressable market available in mobile, web apps, and emerging markets, web-scale cloud is the only path forward. The good news for carriers is that implementing a two-cloud strategy is a low risk move that will deliver much more favorable cost and deployment metrics than they’ve been trained to expect.


“Compute Efficiency” and Cloud Computing
James Urquhart - Manager, Cloud Computing & Virtualized Data Centers Marketing at Cisco Systems, Inc

Energy analogies abound with respect to cloud computing and its effect on enterprise IT operations and economics. Nick Carr's "The Big Switch" laid out the case for why computing will be subject to many of the same forces as the electricity market was. While this analogy isn't perfect, there are often interesting parallels that are worth exploring.


Hybrid Cloud Storage: In Conversation with Ian Howells, CMO of StorSimple
Kamesh Pemmaraju - Leading Research on Cloud Computing & Independent Cloud Computing Consultant at SandHill

StorSimple is a Silicon Valley based start-up focused on application-optimized cloud storage for Microsoft Server applications. StorSimple's investors include Ignition Partners, Index Ventures, Mayfield Fund and Redpoint Ventures. Following a $13 million Series B funding recently, Ian Howells joined the company as their Chief Marketing. Howells is an industry veteran with 25 years of experience at leading companies such as Ingres, Documentum, SeeBeyond and Alfresco. He is responsible for the StorSimple marketing strategy and operational activities globally. StorSimple's approach appears to be a hybrid cloud storage strategy that promises to bring the benefits of the cloud to on-premises applications without forcing the migration of applications into the cloud or switch users to new unfamiliar applications. I spoke with Ian Howells about the drivers of the cloud storage market and in particular about how hybrid cloud storage plays a role in the evolution of the cloud.


Hybrid Cloud: Best of Both Worlds
Kamesh Pemmaraju - Leading Research on Cloud Computing & Independent Cloud Computing Consultant at SandHill

In a typical enterprise today, one finds a heterogeneous mix of modern platforms and legacy platforms of many vintages. With the emergence of a variety of cloud service models (IaaS, SaaS, PaaS) and an array of deployment models (private, public, and community), we will most likely see a heterogeneous mix of cloud environments in the enterprise of the future. Furthermore, cloud computing may be a great fit for some applications and workloads, but there will always be some data, processes, and applications that will remain on-premises for reasons of regulatory compliance, mission-critical or classified data, control, and cost.


Joyent Arista Switch Management
Company Profile: Joyent, Inc

Joyent, a pioneer in cloud computing, and Arista Networks, the pioneer of 10 GbE cloud networking, are working together to build technology that will enable the automated management of network resources using Joyent cloud computing infrastructure. The two companies are now working together to provide users of Joyent infrastructure built using Arista switches with centralized switch management that will significantly improve the manageability, scalability and security of cloud infrastructure.


The Business Value of the Hybrid Cloud
Steve Lesem - President & CEO at Mezeo Software Corporation

Hybrid computing clouds provide cloud computing that delivers the appropriate offerings with provisioning, pay-as-you-go pricing for relatively limitless capacity, improved security, and some would say at a lower cost than an internal cloud. In its most general case, the business value of the hybrid cloud lies in its ability to bridge the gap between baseline computing and peak computing.


The Cloud Cannot Ignore Geopolitics
James Urquhart - Manager, Cloud Computing & Virtualized Data Centers Marketing at Cisco Systems, Inc

Cloud computing is an operational model, not a technology: the critical fact underpins so many of the challenges and advantages that cloud computing models place upon distributed applications. In Cloud Computing, "virtual" geography and "physical" geography are both extremely important, and it is up to us to keep the two aligned. There are many reasons to consider "location" and "borders" in cloud computing. Unfortunately, how governments perceive those concepts versus how networks do can be at odds.


Graduating Cloud to the Enterprise: Infrastructure-as-a-Service
Subraya Mallya - Principal at PrudentCloud.com

Companies large and small added Cloud Computing to their IT agenda in the last year. After making early inroads into enterprise, Cloud providers are asked to answer some tough questions. Here is an analysis of the key hurdles they are confronted with.


Debunking the No Such Thing as a Private Cloud Myth
Randy Bias - Founder at Cloudscaling

The Private Cloud Myth is misguided because it assumes that all cloud computing is a financial model rather than a technology or service model. Providing a public utility service requires cloud computing, but cloud computing does not have to be delivered with a predetermined financial model.


Cloud Computing's Green Paradox
James Urquhart - Manager, Cloud Computing & Virtualized Data Centers Marketing at Cisco Systems, Inc

The increased efficiency of the hardware components in most cloud data centers and the increased utilization of these components mean that we are almost certainly doing more work per unit of energy consumed than before. However, how do we know the actual savings to the environment until its actually measured.


Cloud Computing and the Canadian Environment
Company Profile: Public Works and Government Services Canada / PWGSC

Cloud Computing and the Canadian Environment


Prioritized Concerns for Building Cloud Solutions PDF
Jason Carolan - Director of Cloud Solution Development at VMware, Inc
John Stanford - Cloud Solutions Architect at VMware, Inc.

The following paper details some of the areas necessary for successful building and adoption of cloud infrastructure today. In many cases, they are imperatives that seem yet to be solved. Central and obvious to cloud environments are the APIs that control the environments, the tools built to support them, and the virtualization, billing, and utility infrastructure. There are many clouds. Clouds should and can talk to other clouds either via orchestration above the cloud or (eventually) by native capability within the cloud. But there are several aspects that are not so obvious. Security, resource management, protocols, and integration between traditional IT environments and a new “cloud-like” model must integrate together.


Trends in Electrical Efficiency in Computer Performance PDF
Jonathan G Koomey - Independent Researcher at Jonathan Koomey Independent Researcher

Intel and Microsoft funded a series of peer-reviewed research papers that assess the energy and environmental impacts of information technology in several unique cases. This research is on the long term trends in the electrical efficiency of computation, which implies that mobile devices will rapidly become much more power-efficient and ubiquitous. The energy efficiency of computation has doubled about every 1.6 years since 1945 with remarkable consistancy - a trend that has important implications for mobile computing technologies.


Contributions Results for Vendors: Network & Infrastructure

Showing 1 - 20 of 30 Next > Last >>

Cloudscaling on Cloud Networking and Arista
Randy Bias - Founder at Cloudscaling

The Founder of Cloudscaling discusses Arista Networks and the philosophy behind building cloud networking.


Reality & The Cloud
Werner Vogels - VP, CTO at Amazon.com, Inc

Building on massive regional broadband and access initiatives, individuals and organizations now have ample opportunities to access a continuously growing variety of online services that are based on cloud computing.


An Introduction to Joyent
David Young - CEO & Co Founder at Joyent, Inc
Company Profile: Joyent, Inc

The Founder and CEO of Joyent, David Young, gives an overview of how the Infrastructure as a Service company got started. He discusses their vision, their focus on providing great customer service, and more.


Is Cloud Computing as we know it broken?
David Young - CEO & Co Founder at Joyent, Inc
Company Profile: Joyent, Inc

The Founder & CEO at Joyent, David Young, challenges the status quo in cloud computing, asking whether customers really want to put the same old OS in the cloud, or whether they'd prefer not to worry about the OS at all and simply focus on making their applications more performant and scalable. David illustrates how Joyent's Smart Computing fixes what's broken in cloud computing and exceeds customers' needs for performance, scalability, security and economy.


An Interview with Joyent’s CTO and Founder
Jason Hoffman - CTO & Co-Founder at Joyent, Inc

Dell Cloud evangelist, Barton George, interviews Joyent CTO and Founder, Jason Hoffman. He discusses how they got the idea for Joyent, what they do, how they are partnering with Dell and what the interesting areas to tackle are in cloud computing over the next few years.


Explaining Hybrid Clouds
Joe Weinman - VP, Strategic Solution Sales at AT&T Inc

There is a great depate in the computing industry over the definition of cloud computing and if there is such a thing as a hybrid cloud strategy. The VP of Strategic Solutions at AT&T, Joe Weinman, has completed statistical research on this matter and explains a hybrid cloud.


How Green is Cloud Computing?
Simon Wardley - Researcher at CSC Leading Edge Forum

How Green is Cloud Computing?


Cloud Tales: How Companies Harness the Power of Cloud Optimized Delivery
Tony Lapolito - VP, Marketing & Product Management at Signiant, Inc

Cloud Tales: Learn How Companies are Harnessing the Power of Cloud Optimized Delivery


Hybrid Hosting in the Cloud
John Engates - CTO at Rackspace Hosting, Inc

Hybrid Hosting in the Cloud


The Pathway to Cloud Services
Padmasree Warrior - Chief Technology Officer at Cisco Systems, Inc

The SVP & CTO of Cisco, Padmasree Warrior, gives on overview of the Cisco Unified Service Delivery which combines the power of the data center with the power of the network to transform service delivery and build the foundation for cloud services.


Contributions Results for Vendors: Network & Infrastructure

Showing 1 - 10 of 23 Next > Last >>

Joyent Arista Switch Management
Company Profile: Joyent, Inc

Joyent, a pioneer in cloud computing, and Arista Networks, the pioneer of 10 GbE cloud networking, are working together to build technology that will enable the automated management of network resources using Joyent cloud computing infrastructure. The two companies are now working together to provide users of Joyent infrastructure built using Arista switches with centralized switch management that will significantly improve the manageability, scalability and security of cloud infrastructure.


Cloud Computing and the Canadian Environment
Company Profile: Public Works and Government Services Canada / PWGSC

Cloud Computing and the Canadian Environment


Prioritized Concerns for Building Cloud Solutions PDF
Jason Carolan - Director of Cloud Solution Development at VMware, Inc
John Stanford - Cloud Solutions Architect at VMware, Inc.

The following paper details some of the areas necessary for successful building and adoption of cloud infrastructure today. In many cases, they are imperatives that seem yet to be solved. Central and obvious to cloud environments are the APIs that control the environments, the tools built to support them, and the virtualization, billing, and utility infrastructure. There are many clouds. Clouds should and can talk to other clouds either via orchestration above the cloud or (eventually) by native capability within the cloud. But there are several aspects that are not so obvious. Security, resource management, protocols, and integration between traditional IT environments and a new “cloud-like” model must integrate together.


Trends in Electrical Efficiency in Computer Performance PDF
Jonathan G Koomey - Independent Researcher at Jonathan Koomey Independent Researcher

Intel and Microsoft funded a series of peer-reviewed research papers that assess the energy and environmental impacts of information technology in several unique cases. This research is on the long term trends in the electrical efficiency of computation, which implies that mobile devices will rapidly become much more power-efficient and ubiquitous. The energy efficiency of computation has doubled about every 1.6 years since 1945 with remarkable consistancy - a trend that has important implications for mobile computing technologies.


The Energy and Climate Change Impacts of Different Music Delivery Methods PDF
Jonathan G Koomey - Independent Researcher at Jonathan Koomey Independent Researcher

Intel and Microsoft funded a series of peer-reviewed research papers that assess the energy and environmental impacts of information technology in several unique cases. This research compares the energy and CO2 emissions associated with downloading music to those from buying a physical CD, concluding that downloading music yields 40-80% reductions compared to buying a CD. These findings demonstrate one concrete example of effectively using technology for improved environmental outcomes, i e, the benefits of dematerialization using IT.


Server Energy Efficiency Implications on Large Scale Datacenters PDF
Jonathan G Koomey - Independent Researcher at Jonathan Koomey Independent Researcher

Intel and Microsoft funded a series of peer-reviewed research papers that assess the energy and environmental impacts of information technology in several unique cases. Trends in servers are pushing cloud computing providers and in-house data center operators to restructure their organizations, eliminate misplaced incentives, increase capital utilization, and change the ways they specify and purchase equipment.


Scaling Your Internet Business
Randy Bias - Founder at Cloudscaling

This document describes how to grow a web-based Internet business with a focus on using GoGrid cloud computing infrastructure to achieve maximum scale. It provides high level descriptions of what scalability is, how web applications scale, how cloud computing helps, and why GoGrid is uniquely positioned to help businesses succeed.


Estimating Total Power Consumption by Servers in the U.S. and the World PDF
Jonathan G Koomey - Independent Researcher at Jonathan Koomey Independent Researcher

The amount of electricity used by servers and other Internet infrastructure has become an important issue in recent years as demands for new Internet services (like music downloads, video-on-demand, and Internet telephony) have become more widespread. One of the weaknesses in the literature on data center electricity use has been the lack of credible estimates of the aggregate power used by all servers and associated equipment in the U.S. and the world. The data on the floor area and power densities of data centers are anecdotal and limited by the proprietary nature of such data in most companies. Data on the installed base of servers are also closely held by the companies who track it, and server technology continues to change rapidly, necessitating constant updates to measurements of power used by particular server models.


Cloud computing and Internet use suck energy, emit CO2, says Greenpeace
By: Tiffany Hsu
Clicking on all those viral videos, chain emails, celebrity tweets and paparazzi photos online sucks up enough energy to rank the Internet –- if it were a country -– fifth in the world for electricity use. That’s more power than Russia uses, according to a new report about cloud-computing from Greenpeace.
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How Dirty is your Data
By: Gary Cook, Jodie Van Horn
Information Technology (IT) is disruptive. Largely for the better, IT has disrupted the way we travel, communicate, conduct business, produce, socialise and manage our homes and lives. This disruptive ability has the potential to reduce our dependence on dirty energy and make society cleaner, more efficient and powered renewably. But as we applaud the positive, visible impacts and measurable, game- changing potential of IT, we also need to pay attention to what’s behind the curtain.
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Apple on cloud-computing spree: North Carolina data center starts this spring
By: Carl Bagh
Apple's ambitions to boost its cloud-computing prowess got a significant push as its $1 billion data center in North Carolina approaches its opening date this spring. AppleInsider which was present at Apple's annual shareholders meeting reported that the North Carolina data center will be Apple's second data center. The new data center is five times the size of its existing data center in Newark. The North Carolina facility measures 500,000 square feet compared to Newark's 107,000 square feet.
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Cloud Computing Gets a $520 Million Boost from GE
By: Ariel Schwartz
Data centers are responsible for 1.5% of all power use in the United States, and they're not going anywhere--the electronics-filled buildings make cloud computing possible. It comes as no surprise, then, that GE sees room for opportunity. The company announced this week that it is offering $520 million to buy Lineage Power Holdings, a company that sells data center and telecom power conversion gear. Lineage Power sells AC-DC converters, DC-DC converters, DC data center equipment, and other products that grab AC power from the grid and turn it into power for data centers. The company touts the energy efficiency of its products, which can purportedly cut energy loss and lower cooling costs in data centers by 50 to 70 percent.
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The bumpy road to private clouds
By: Bill Claybrook
When we first heard about cloud computing, public clouds got most of the attention. But as IT managers looked at the security risks of having data outside the corporate firewall, they turned their attention to private clouds, which analysts and various surveys suggest will get more enterprise investment in the next few years.
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Researchers Agree: Cloud Computing Is Greenest Choice
By: Julie Bart
Data centers are notorious energy pigs. Can cloud computing be the cure? Yes, according to a growing body of research. A new study released by Pike Research shows that if businesses were to adopt cloud computing instead of building out their own data centers, by 2020 they could cut data center energy consumption worldwide by one-third over 2010's levels. Given that emissions from data centers worldwide is approaching the carbon dioxide emissions of the country of Argentina, that reduction is significant.
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Cloud Computing Will Save Energy? Not So Simple
By: Katie Fehrenbacher
The analysts at Pike Research came out with a report this week that claims that the adoption of cloud computing will lead to a 38 percent reduction in worldwide data center energy use by 2020, compared to what the growth of data center energy consumption would be without cloud computing. While the folks at Pike are smart guys, I’d like to respectfully disagree with such a simplistic finding.
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Cloud computing projected to cut data center energy use over next decade
By: Larry Dignan
Cloud computing is forecast to cut worldwide data center energy usage by 38 percent in 2020, according to Pike Research. Pike, which specializes in cleantech, said that cloud computing has garnered a lot of attention for its efficiency and cost savings, but not has much focus has been on energy consumption.
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Cloud Computing to Reduce Global Data Center Energy Expenditures by 38 in 2020
By: Staff
The market for cloud computing services has expanded quickly during the past few years, offering a compelling alternative to traditional data center operations, but up to this point relatively little of the industry emphasis has been on the potential for energy savings. According to a new report from Pike Research, the energy efficiency benefits of cloud computing are substantial, and growth in the market will have important implications for both energy consumption and greenhouse gas (GHG) emissions. The cleantech market intelligence firm forecasts that the adoption of cloud computing will lead to a 38% reduction in worldwide data center energy expenditures by 2020, compared to a business as usual (BAU) scenario for data center capacity growth.
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Private cloud discredited, part 1
By: Phil Wainewright
Back in January, I made a controversial prediction that private clouds will be discredited by year end. Now, in the eleventh month of the year, the cavalry has arrived to support my prediction, in the form of a white paper published by a most unlikely ally, Microsoft.
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The Cloud's Green Advantage
By: Rob Bernard
In his piece, "Cloud Computing Meets Energy Management," William Clifford makes important points about the need to optimize the efficiency of both cloud data centers and on-premise computing. However, a new study released this week challenges his assertion that cloud computing "just transfers the consumption problem to another location." The findings suggest instead that cloud computing can significantly reduce the overall net energy use of business computing needs.
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Microsoft claims cloud computing does cut carbon emissions
By: Maxwell Cooter
"The thorny question of carbon emissions from cloud computing has raised its head again. There's been plenty of debate as to whether cloud computing is good or bad at curbing carbon emissions."
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Cloud computing for business uses less energy
By: Martin LaMonica
A Microsoft-sponsored analysis released today reaffirms what many tech companies have long been saying: computing is more efficient when it's concentrated in the "cloud" at giant data centers.
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How to Make Cloud Computing Greener
By: Kaie Fehrenbacher
Cost, scalability and instant access are all reasons for companies to embrace cloud computing services, but the argument that it's a much greener option warrants further examination. Cloud computing, can deliver a more efficient use of computing power. But according to a report to be released later this month from University of Melbourne researcher Rod Tucker and his team, in some cases it consumes more energy than traditional in-office computing.
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New Research Gives Hard Numbers on How Cloud Computing Improves Environment
By: Chris Preimesberger
"Researchers are now compiling hard numbers that prove running enterprise applications in the cloud actually does complete a data center triple play by reducing costs, use of electricity and carbon emissions."
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Thinking of a private cloud? Government gets an expanding choice.
By: Rutrell Yasin
"The momentum to deliver private cloud computing platforms to government agencies continues to build as IBM and Lockheed Martin enter the fray with new offerings. IBM is ready to offer the Federal Community Cloud, a secure cloud environment designed for federal agencies. At the local level, IBM is partnering with the New York Conference of Mayors and the Michigan Municipal League to offer the Municipal Shared Services Cloud."
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SEATTLE — Five years after unveiling a plan to shift into cloud computing, Microsoft Corp. may finally be making headway.
By: Alex Williams
A group of companies have formed an alliance to encourage cloud computing by making the data center radically different than it is today. The Open Data Center Alliance (ODCA) consists of about 70 companies that want data centers to be more efficient, simpler and open. The goal is to develop industry standards developed by a cross section of vendors with usage models that cover the details of running what they see as the modern data center.
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Exposed 3 bogus myths about the private cloud
By: David Linthicum
"The amount of hogwash out there in the cloud computing space is beginning to backfire. I've been talking to many people who just got off the phone with their large enterprise software provider, now selling private clouds, which told them a half a dozen things that just are not true. I'm not pushing back on private clouds, mind you, but I am concerned about the FUD approach to selling it. Private clouds are fit for certain problem domains, and public clouds are a fit for others. However, you need to approach the decision with correct information."
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Cloud Computing Meets Energy Management
By: William Clifford
Over the past year cloud computing has boomed into a $16.5 billion market. Revenue is projected to grow at an annual rate of 27% over the next four years. Two of the many advantages businesses see in cloud computing are the ability to cut costs and to reduce energy consumption by limiting in-house data center operations.
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