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Stephen ParkerFounder at Smart Questions |
| Contributions |
| Books |
| Contributions |
| Article: Interesting to Many, Essential to Few |
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July 21 2009
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With business models designed to assess the viability of multi million dollar infrastructure investments with long term pay backs it is not surprising that the natural approach when looking at SaaS is a top down view. Experience shows that this approach has not been successful. The challenge when SaaS offerings are focused on "products" is that it's the responsibility of the customer to make the connection between what is being offered and their business needs. The connection is often not made and although the "product" could address a real business requirement the customer does not buy. An alternative is niche segmentation and reference selling. |
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| Video: What's Your SaaS Position - Part 2 Hype, Challenges and Position |
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February 19 2009
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Whats Your SaaS Position - Part 2 Hype, Challenges and Position |
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| Video: What's Your SaaS Position - Part 1 Opportunity |
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February 19 2009
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Whats Your SaaS Position - Part 1 Opportunity |
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Paper: Buying your Software-as-a-Service? Make Sure You Ask the Right Questions  |
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May 15 2008
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This document by Stephen Parker covers the different components of SaaS and provides examples of the right questions to ask when considering selling or buying SaaS. The goal is to help with asking the right questions both internally and with suppliers to manage the risks. |
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| Books |
August 22 2009 Smart Questions is a series of books written by Domain Experts for Smart People. The books give you some background on the subject. But what makes these books really valuable is they provide a list of important questions that could save you a whole heap of time, cost and heartache. Whether you want the Smart Questions for yourself or as a means to drive thinking within your customers, these books are a great tool and a valuable reference guide. The Smart Questions approach allows domain experts to become authors. But they go further by connecting the authors with a wider community allowing them to contribute and improve the questions in the books. A form of crowdsourcing. |
August 22 2009 Smart Questions is a series of books written by Domain Experts for Smart People. The books give you some background on the subject. But what makes these books really valuable is they provide a list of important questions that could save you a whole heap of time, cost and heartache. Whether you want the Smart Questions for yourself or as a means to drive thinking within your customers, these books are a great tool and a valuable reference guide. The Smart Questions approach allows domain experts to become authors. But they go further by connecting the authors with a wider community allowing them to contribute and improve the questions in the books. A form of crowdsourcing. |
July 10 2009 The Cloud Shift represents a major disruptive transition within the IT industry. Azure is a significant play by Microsoft to occupy a position within the IaaS and PaaS space. So whether you wear the suit or the jeans within your orgainisation it is important that you understand the implications of Azure from both a business and technical prespective. This book provides the Smart Questions that will assist you in finding the answers that are right for you. |
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