Sabrina Parsons

CEO at Palo Alto Software, Inc

Sabrina Parsons is currently CEO of Palo Alto Software. She was a principal co-founder of Lighting Out Consulting, which helped Internet companies realize their online marketing potential.

Prior to co-founding Lighting Out, Sabrina was Sr. Producer at Epinions.com. As Epinions.com’s first employee, she conceived, designed and implemented Epinions.com’s affiliate/partner program, leading an engineering, web design, and marketing team to the successful implementation of one of the most powerful partner programs on the web today.

Before joining Epinions.com, Sabrina was the Director of Online Marketing for Commtouch Software (CTCH). She launched, product managed, and developed online strategies for Zapzone Network, a global email service provider for webmasters and the SOHO market. Prior to working at Commtouch Software she was the Online Marketing manager for enCommerce, now a part of Entrust Securities (ENTU). At enCommerce Sabrina oversaw two web site re-designs and managed all online marketing activities.

She, along with her husband Noah, funded and successfully grew the UK Palo Alto Software office in London before selling it to the parent company and returning to Eugene Oregon where she joined the Marketing Department as Director of Marketing and Communications.

  •   Contributions  
  •   Books  
Contributions
Article: Interview with Sabrina Parsons
Sabrina Parsons, CEO of Palo Alto Software, discusses Email Center Pro, a web solution that tracks and analyzes multiple email address conversations.


Video: Email Center Pro Explained
Look at how easy it is to change the way you deal with email for the better with Email Center Pro.


Books


Three Weeks to Start Up


By Sabrina Parsons & Tim Berry
September 22 2008

Eliminate the exhausting, time-consuming legwork involved in traditional startup plans, and instead fast track your business using a wealth of online tools and services. Berry and Parsons help you build your business step by step, including establishing your business plan, making your business legal, financing your venture, hiring your staff and more-using online tools and resources at every stage.
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