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Mark WestabyFounder at Spectrum Analysis |
| Contributions |
| Contributions |
| Article: The Answer to the PR Measurement and Evaluation Standard Debate |
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August 06 2009
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There is now a metric that meets all the necessary criteria to become a true and proper PR measurement and evaluation standard. That metric is Internet search. Here are ten reasons why Internet search should become the standard measure for the PR and marketing industries. |
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