Cloudbook: The Cloud Computing Resource Community

Cloudbook Journal
Vol 3 Issue 2
Cloud Computing Story
How to Do Cloud Marketing in a Recession
by Tanmay Deshpande
In today’s situation where the world is already suffering from a big economic crisis, most companies want do reduce their expenses; they are doing so on IT and IT-related tasks. But at the same time, it is required to get those ....
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How To Launch an Amazon EC2 Instance
Burstorm
Burstorm CTSO demonstrates how you can start an instance on Amazon EC2 in about the time it takes to order a latte.

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What is Cloud Computing
2013 in review: 'Cloud' is now normal. And so the real work begins!
By: Larry Freeman
Cloud has proven to be a sticky marketing term, even (especially?) among non-technical consumers. In 2013, the average consumer began to understand just what the cloud was all about: an immense repository of data and services that are broadly accessible.
Code To The Cloud: Microsoft Announces Coding Contest For ISVs And Tech Start-Ups
By: BizTech2
Microsoft India, today, launched a contest for independent software vendors (ISVs) and technology start- ups that is expected to result in the creation of over 100 applications (apps) and solutions for businesses and governments in six months. The contest is supported by a panel of organisations including National Informatics Centre (NIC) of the Government of India, NASSCOM, TiE, Nokia, Nokia App Campus, Intel and BarrierBreak.
How is cloud computing enhancing our ability to work anywhere?
By: Adam Davidi
What are the barriers to workplace mobility?: I think the concept of moving to a 'mobile' way of working can frighten organisations that are currently very fixed and immobile. Most often, mobility in the first instance means the ability of employees to be mobile within their office, and to use a far wider variety of spaces in the office. This then sets up the technological and cultural ability to allow employees to work from anywhere – be that at home, on a train, in a coffee shop and so on.
The Future of Cloud Hosting: Five Predictions
By: Ben Uretsky
The rapid growth of cloud computing follows a logical trajectory that began with the dot-com boom in the '90s. With more small businesses needing server capacity to manage the outbreak of websites, it created a market for shared hosting to meet consumer need at a much lower cost. But shared hosting has limited configuration capabilities, and user access to the operating system is constrained -- hence the rise of cloud computing.
Article: Server virtualization nested and tiered hypervisors
By: Greg Schulz - Sr. Advisor, Author and Consultant at The Server and StorageIO Group (StorageIO)
Tiered hypervisors can be as simple as different technologies such as VMware vSphere/ESXi, Microsoft Hyper-V, KVM or Xen in your environment on different PM.
Article: AppZero to Launch New Application Modernization Tool to Mitigate the Risks of Windows Server 2003 End of Life at Microsoft Tech Ed Conference
By: Greg O'Connor - CEO at AppZero
Andover, MA; May 12, 2014 – Microsoft Tech Ed 2014 attendees will get a first look at the only automated application migration tool for modernizing enterprise server applications ahead of the end of life of Windows Server 2003 when AppZero releases AppZero V6 during the conference May 12-15 at the George R. Brown Convention Center in Houston, TX. Microsoft and AppZero will also cohost a webinar “How to Solve the Challenge of WS 2003 End of Life” on May 29 at 1:00 (EST) showing AppZero V6 in action.
Podcast: Chat with Cash Coleman talking ClearDB, cloud database and Johnny Cash
By: Greg Schulz - Sr. Advisor, Author and Consultant at The Server and StorageIO Group (StorageIO)
We talk about Database as a Service that can be deployed local or in cloud providers environment, improving performance of MySQL and how CleardDB gets used as part of Azzure MySQL deployments and more including the Johnny Cash connection.
Article: Data Storage Innovation Chat with SNIA Wayne Adams and David
By: Greg Schulz - Sr. Advisor, Author and Consultant at The Server and StorageIO Group (StorageIO)
DSICON is a new event produced by SNIA targeted for IT professionals involved with data storage related topics, themes, technologies and tools spanning hardware, software, cloud, virtual and physical. In this conversation, we talk about the new DSI event, the diversity of new attendees who are attending their first SNIA event, along with other updates. Some of these updates include what is new with the SNIA Cloud Data Management Initiative (CDMI), Non Volatile Memory (think flash and SSD), SMIS, education and more. In addition to the DSICON event, SNIA also announced CDMI Cloud Interoperability Conformance Test Program is now available for cloud solution vendors and providers.
Mark Levitt
Mark Levitt

Analyst/Director Business Cloud Strategies
Strategy Analytics
Toby Redshaw
Toby Redshaw

Former CIO
American Express
Gerry Grealish
Gerry Grealish

Vice President, Marketing & Products
PerspecSys
David Beaumont
David Beaumont

Staff Software Engineer
IBM